The BA (Hons) Business with Marketing degree at Robert Gordon University is accredited by the Chartered Institute of Marketing (CIM), which allows you to take advantage of certain exemptions to gain CIM qualification through the CIM Graduate Gateway.
The course is part of the popular business and management programmed, and will not only ensure you understand the theoretical aspects of marketing but will provide you with plenty of opportunities to put your knowledge into practice. You will learn the key disciplines of marketing and business through a unique blend of modules including consumer psychology, marketing communication and digital business. Within the penultimate years of the course, you will be able to tailor your study to your own interests and career aspirations and have the opportunity to participate in short term management and enterprise projects.
We are continually evolving our course portfolio in response to global changes; therefore, the name of this course and its exit award have changed from BA (Hons) Management with Marketing to BA (Hons) Business with Marketing.